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Logos & Branding - The Creative Matter of Natalie Kuehn

Logos & Branding

I’ve created a variety of logos and branding guidelines for dozens of businesses ranging from regional theaters to national healthcare organizations. Every brand creates unique challenges in ensuring it both connects with the appropriate audiences and meets stakeholder needs. These projects also included understanding the competitive landscape and exploring how the logo could come to life in systems and across platforms. A passion project included creating a logo for my dog, Murphy.